The Tarmo Lähikauppias chain of convenience stores is an essential part of the Finnish village shop culture, one that we are determined to develop and drive forward. The Tarmo stores are located in villages, mobile stores and in cities' population centres. In the autumn of 2016, there were abt 100 Tarmo stores in Finland.
For the monthly promotion, price posters (50x70) and A4-sized price tags will be made for the highlighted products. Price tags will be made for all of the products (A6, labels). The products will also appear on the Tarmo website. In addition to this, advertising material about the monthly promotion will be produced for a direct mail newsletter. The shopkeepers will handle the printing of the newsletter themselves.
Promos are negotiated as separate negotiations and investments closer to the implementation date. The promo is a promotional product and decoration package. In 2017, four promotional packages will be produced for the Tarmo convenience stores: winter, summer, autumn and Christmas. In addition to product advertising, the promotional packages contain various other material, e.g. material for store competitions.
Promotional sales and reservations: Wihuri Oy Aarnio Procurement and Logistics
Delivery of material: firstname.lastname@example.org